Year after year, the demand for Atlantic Salmon increases. Farming is the best way to keep up with demand. That's why almost all Atlantic Salmon is farmed.
By farming Atlantic Salmon we can ensure that quality fish will be continually produced in an environmentally-sustainable manner.
Unlike wild salmon, which is only available at certain times of the year, farmed Atlantic Salmon is always available, so you can buy it any time you like.
With farmed salmon responding to global demand wild salmon is harvested in limited numbers to responsibly maintain fisheries.
However, the demand for salmon continues to outpace potential wild fisheries sources, so the need to farm fish increases. Currently, farmed seafood accounts for nearly 50% of world consumption. Ocean raised salmon provide the majority of Atlantic Salmon.
As the demand for salmon continues to grow, the need for farmed Atlantic Salmon grows as well. Right now, salmon farming accounts for 33% of the world's fish production. But by 2030, that number will be up to 50%.
We're committed to ensuring that our farming practices are ethical, sustainable and respectful to the environment.